Profit is important to anyone who has a business or wants a business. With online business success you can pay your bills while being able to spend time with people who are important to you. But creating a product without knowing what sells can cause heartache and pain especially if you do not consider time and effort.
What sells online?
You can sell physical products or you can sell digital products. Some people still like to see and touch a physical product before they buy it. You or someone will have to be prepared to handle shipping and returns. Digital products can be a video, an audio, or a digital book which is also called an ebook.
Should I sell a digital product?
For online business success, a product the buyers can download is important. After you get paid they download or receive access to a digital product that needs no physical storage and that has no manufacturing costs. You also have the advantage of the system being fairly automated. It does need checking and there is a process for the initial set up. Just like a physical product there will be returns and chargebacks. The key to reducing or eliminating those is providing buyers with they want.
How do I know what buyers want?
Almost every niche has forums, groups, Facebook fan pages and other places where people in that niche gather. In these places they share information with each other and ask questions. Joining these groups and participating makes you a member of the community. When you deliver information that is valuable and helpful you become someone the community trusts which helps your online business succeed.
Why does it help to have community trust?
When you start eBook writing or product creation you can mention your product. Gauge their reactions and make modifications to your product creation to fit their wants and needs. Since you have the trust of the community they are more likely to buy.
How can I make my eBook writing or product creation more appealing?
There is a special secret to really getting your customers excited. Look at the questions on your community boards. Use variations of those questions on your advertising copy. Make certain you answer the questions inside your product or digital book. You do not want to overuse the questions, but if buyers have those questions and feel like you have the answers to their problems then they will buy.